Super Deals

Motion Guidelines

Used tools:
After Effects Photoshop Figma Illustrator
Channels: Digital Social CRM Performance Display DOOH

The Concept

Since we are a global brand with tons of offers and multiple channels, we needed a way to streamline our offers and discount communication efficiently and quick, to allow our marketing team to act fast. This toolkit that we developed allows for quick turn arounds and easy deliveries to the channels, making the delivery time from weeks to days.

Process & Tools

My main tool for this campaign was After Effects, but I also used Figma to quickly ideate and test different layouts to then animate right after. From these files I created easy to use Templates for the team.